Zebra Training : Selling Supplies - Consultative Conversations
05/Jun/2020



Course Objectives
  • Understand the importance of the preparation phase before quoting
  • Lead the opportunity with a sales mindset versus a bidding mindset
  • Understand the areas of importance by audience and key questions to ask
  • Understand how to position Zebra as the seller of choice regarding supplies
Consultative Selling

Two Phases



Selling Versus Bidding



Preparation
  • Understanding the customer's requirements
  • Understanding the customer's product needs
  • Understanding the customer's service needs

Preparation Phase

Identify Customer Requirements
  • Ask permission to engage all key influencers if you have not already done 
  • Identify their individual needs to ensure they are addressed

Understanding Product Needs





Understanding Service Needs







Understanding Current Supplies Relationship
  • Gauge the health of their relationship with the current supplies?
  • Why did they choose this supplier?
  • What services do they offer?
  • What type of supplier are they using?
- Local
- Regional
- National


Summary





Hereby is the successfully completed the Selling Supplies - Consultative Conversations Certification for ALC Sales and Technical Engineer and has fulfilled the requirement to quality as a Zebra.












For more information for Zebra product, please contact us.




ALC-Tech (M) Sdn Bhd
No. 30, Jalan 6/62A
Bandar Menjalara
52200 Kepong, Kuala Lumpur
Tel : 03-6280 1650 / 012-637 1650
Email : sales-KL@alcglobal.com






by: fatihah





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